I walked into the local restaurant to order a grinder recently and saw a stack of business cards next to the register. After I ordered my food, I mindlessly flipped through them and saw the names of local businesses: electricians, accountants, cleaners.
I looked up at the owner and she said “don’t you have a card Steve?”
“No,” I lied. I paused. Then I changed my answer.
“Yes, but no one will call me if I leave it.”
The waitress eating her food on break didn’t even look up and responded, “No one will call you if you don’t leave it”.
She was right. So simple and so profound.
I’ve been starting my own consulting business and I have been running into brick … Read More…